Communication & Language Arts
Permanent URI for this communityhttps://repository.ui.edu.ng/handle/123456789/284
Browse
3 results
Search Results
Item Exploring mass media exposure and perception of terrorism threats among residents in Ibadan, south west Nigeria(Nexus International University, 2023) Onyechi, N. J.There is a growing consensus globally that a symbiotic relationship exists between the media and terrorism. In the light of ongoing security situation confronting Nigeria, it has become very critical to analyze and understand people’s perception of terrorism threats. Previous studies have focused greatly on media coverage of terrorism while there appears to be dearth of studies exploring the correlation between citizens’ perception of terrorism threat and their exposure to the mass media. This study, therefore, investigated exposure to mass media and perception of terrorism threats among the residents in Ibadan South West Nigeria. The study adopted cultivation theory while cross-sectional survey served as the research design. Probability and non-probability (stratification, simple random, purposive and convenient) procedures were employed in selecting (n=339) respondents. Results revealed that perceived level of terrorism threats to self and the community to be high while no significant relationship exists between exposure to mass media information on terrorism threats and perceived terrorism threats to self and community among residents in Ibadan. The study recommends that the federal and state authorities overhaul their security apparatuses and strategies in addressing the challenges of terrorism threats in the country.Item Perception of social media credibility and health information seeking behaviour: a cross-sectional online survey of youths in south west Nigeria(Kampala International University, 2023) Onyechi, N. J.There is a growing need to understand the credibility of social media especially in relation to users’ health information seeking behaviour. The social media provide unprecedented level of information on diverse matters, including health, to the youths since they have difficulties accessing traditional health services. This study, therefore, investigated the relationship between perception of social media credibility and health information seeking behaviour among youths in South West Nigeria. The study was anchored on source credibility theory, while adopting a cross-sectional survey and focus group discussion (FGD) as research designs. Non-probability convenient, purposive and snow ball sampling procedures were used in selecting(n=407) respondents who participated in the survey and (n=48) discussants who took part in the FGD. Results revealed that respondents are very active in their search for health information on social media. Results also showed that there is a significant relationship between perception of social media and health information seeking behaviour among youths in South West Nigeria. It is also recommended that relevant government regulatory agencies should develop clear policy frameworks and guidelines that will ensure that both governmental and nongovernmental health organizations/institutions leverage on the potentials of social media in their provision of medicare. These are expected to enhance robust medical coverage with better health outcomes for all patients, especially the youths.Item COVID-19 containment and control: Information source credibility and adoption of prevention strategies among residents in South West Nigeria(Intellect Limited, 2021) Adeitan, M. A.; Onyechi, N. J.; Omah, O. O.The outbreak of COVID-19 pandemic has generated unprecedented information on preventive strategies aimed at containment and control of the disease. This study examined the relationship between perceived credibility of information sources and adoption of COVID-19 preventive strategies among residents in South West Nigeria. The study adopted Elaboration Likelihood Model (ELM), while online survey and in-depth interview (IDI) were employed as the research designs. Convenience and purposive sampling procedures were used in the selection of 259 respondents and ten participants who were 18 years and above. Data were generated using questionnaire and interview guide. Descriptive statistics,Pearson correlation and multiple bootstrapping comparison test were used to analyse quantitative data, while qualitative data were transcribed and direct quotations that represented the participants’ opinions were used for the analysis. Key findings showed that expertise and trustworthiness determined the credibility of information sources while television was perceived as the most credible source of information. A significant relationship exists between perceived credibility of information sources and adoption of preventive measures. These findings highlight the need for preventive strategies to be disseminated through credible information sources.