Agriculture Extension & Rural Development
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Item Framing of avian influenza coverage by Nigerian newspapers(Academic Journals, 2012-01) Fawole, O. P.; Thomas, K. A.; Ibitade, A. S.The study examined framing pattern, direction of portrayal, space allotment and placement pattern in reporting avian influenza news in some selected Nigerian newspapers namely, The Guardian, Vanguard, Punch and Tribune were purposively selected between the periods of February 1st to August 31st 2006. Result showed that majority (52.56%) of avian flu disease stories were reported in the month of February and Guardian newspaper had the highest frequency of reports (69.2%). Analysis of the frames revealed that, public awareness (21.15%) was the most popular frame used. News on Avian Influenza and other Agricultural related issues had less placement patterns in most of the newspapers studied. The Vanguard newspaper had the highest frequency of reports on of avian flu on the front pages (23.1%), while the Guardian had the highest percentage (56.4%) of positive stories. There was no significant difference in space allotment among the selected newspaper (F = 0.526, P > 0.05). Similarly, there was no significant difference between space allotment and placement pattern (t = 0.40 p > 0.05). All the four selected newspapers stressed public awareness, Industry crisis and Government responsibility as national issues in reporting the cases of avian influenza in Nigeria.Item Coverage of gender roles in agriculture in four Nigerian newspapers (2000-2004)(Academic Journals, 2012-02) Fawole, O. P.; Olajide, B. R.Increasing roles of women in agricultural activities has made provision of gender responsive information imperative. This study investigated coverage of gender roles in agriculture in four selected Nigerian newspapers. Ninety-two articles representing the media coverage from four newspapers were coded for this study. Results indicated that the tabloids covered more non-gender stories (67.3%) than gender stories (32.6%), male roles enjoyed more prominence than female roles; and total amount of space allotted to females (51.3%) was more compared to male roles (48.7%). However, male roles (33.3%) in agricultural news coverage enjoyed more strategic placement as compared to female roles (23.3%), though space allotted (t = -0.16, p = 0.872) and placement (t = 0.94; p = 0.94) of male and female related stories were not significantly different. Civil society groups with mandates for agriculture and gender development should mount advocacy, mobilization and sensitization for media executives on the importance of gender responsive reporting of agricultural news.Item Experts as sources in reported agricultural articles in Nigerian dailies(Society for the PsychologicalStudy of Social Issues C/O Department of Psychology, University of lbadan, 2010-09) Fawole, O. P.Agricultural stories are routinely reported in daily newspapers in Nigeria. Few studies have however provided empirical evidence that experts were contacted for comments in reported agricultural stories. In this study, four major Nigerian daily newspapers were content analysed to determine if experts were contacted for comments in the coverage of agricultural stories over a five-year time frame -from January 1through December 31, 2004. Findings reveal a continuous coverage of agricultural stories with a majority (25%) reported in 2001. Coverage of agricultural stories was highest (31.6%) in the Guardian newspaper. The study identified that expert comments were relied upon by all daily newspapers for all reported agricultural stories within the time frame of the study. Although, fluctuations were observed, findings suggest increase in use of experts comments in reported agricultural stories, as all the newspapers routinely contacted experts for comments in all the years investigated. Overall, it is suggested that Nigerian daily newspapers sustain this trend, and increase the frequency of their agricultural contents.Item Framing of environmental stories in two Nigerian daily newspapers(2009-01) Fawole, O. P.The environment has major impact on the economic, social, cultural and ecological activities of man. Through framing analysis (Inter-coder Reliability Coefficient=.95), this study examined 36 stories each from the Punch and Nigerian Tribune daily newspapers from January 1 through December 31, 2008, to uncover how environmental issues were framed. This was done by investigating what these newspapers emphasized, information sources relied upon, and the slant and frames used in reporting environmental stories. Results indicated that majority (52.8%) of the. headlines were presented from the negative perspective. Victims/eye-witness (Nigerian Tribune=59.5%, Punch=40.5%) were relied upon more than government officials (Punch=60%, Nigerian Tribune=40%) as information sources. The disaster frame (33%) was the most frequently used frame in reported environmental stories as posing high risk to agriculture and humans among the five frames (awareness/campaign = 27.7%, assistance =18.0%, warning/blame = 13.9%, responsibility = 9.7%) that emerged from this study. Overall, environmental issues were presented from the negative perspective, and capable of causing uncertainty and fear among lay public and farmers. The reading audience will continue to lack accurate knowledge and understanding of environment as it relates to agriculture and other economic activities, if journalists continue to cover environmental news that is problematic or associated with risk factors.