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Item Socioeconomic context of the production and utilization of alcoholic herbal remedy in Ibadan, Nigeria(Anthropos Institut, 2013) Ajala, A. S.; Omobowale, M. O.Pàrâgà - a Yoruba herbal remedy containing local herbs and gin is claimed to be effective in the treatment of piles, backaches, and male erectile problems. Believed to be more effective than some biomedical drugs for these ailments, pàrâgà raises questions concerning the use of alcohol in the herbal drug, characteristics of its producers and the users, and its health implications in Ibadan. Through ethnography, the influence of certain socioeconomic factors on pàrâgà production and utilization in Ibadan is examined. Nigeria's underdeveloped health care system, poor health education, and high cost of biomedical drugs compel the users of pàrâgà to use it as an alternative health mea sure. Producers are mostly women with low income, while the users are mainly low-income men. Users always use and abuse it as intoxicant. Pàrâgà, a herbal remedy containing alcohol needs to have its production and consumption regulated. It is also necessary to engage Ibadan's public in culturally sensitive health education on the risks associated with alcoholic herbal remedies.Item Influence of mass media exposure on knowledge, attitude and practice of COVID-19 preventive strategies among Nigerian mass media users(Association of Media and Communication Researchers of Nigerisa (AMCRON), 2022) Onyechi, N. J.COVID-19 pandemic is a serious public health problem that has resulted in unprecedented human and material losses globally. Although the mass media play critical role by providing people with information for its infection prevention control (IPC), public media exposure during health emergencies can be a double-edged sword in influencing citizen’s knowledge, attitude and practice (KAP) of preventive strategies. This study investigated influence of mass media on knowledge, attitude and practice of COVID-19 preventive strategies among Nigerian mass media users. The study adopted health belief model (HBM), cross-sectional online survey and snow-ball sampling technique in administering questionnaire to 432 respondents. Descriptive statistics were employed in analyzing the data while Spearman’s rho was used to establish relationship between the variables. The overall KAP findings showed good knowledge(n=424;98.1%), positive attitude(n=428;99.1%) and good practice(n=245;56.7%) of preventive practices. Exposure to mass media information on COVID-19 did not have any significant influence on respondents’ knowledge, attitude and practice of COVID-19 preventive strategies. The findings raise concerns about misinformation and fake news that trail COVID-19 pandemic and call for closer collaboration between media practitioners and stakeholders in the health sector in ensuring Nigerians are provided with accurate and persuasive information about the recommended practices for COVID-19 control and management.Item Status of HIV/Aids in Nigeria: communication issues, trends and challenges(Department of Mass Communication, Imo State, Owerri, 2021) Onyechi, N. J.Decades after HIV/AIDS appeared on global public health arena, it has remained a major public health issue that has social, political and cultural implications. Considering that there is no vaccine and cure for HIV/AIDS, globally countries (including Nigeria) have continued to deploy the tools of communication in providing its citizenry with key information about the disease and how and where to access available treatment opportunities This paper examined the current status of HIV/AIDS in Nigeria, communication issues, trends and the challenges. Although Nigerian government and relevant stakeholders have deployed mass media tools in the fight against HIV/AIDS, the prevalence in the country appears not to be abating. The paper identified some barriers to communication efforts that need to be addressed in order to contain the disease. The paper also argues that communication effort should not only be stepped up and the tempo maintained, but it should also target the most vulnerable groups in the society (the youths, men who have sex with men, those who inject drugs). Furthermore, the paper identified the potentials inherent in the social media that could be tapped into in reaching the youth population. The success of any communication efforts depends on the extent to which those who plan the communication campaigns identify and address the needs of the target population, with a view to effecting a behavioural change and achieving the desired health outcomes. It is important to note that education and communication remain the only viable weapons in the fight against HIV/AIDS pandemic.Item Exposure to and adoption of family planning information on social media among female civil servants in Ibadan, Nigeria.(Department of Mass Commuinication, Igbinedion University, Okada, 2020) Onyechi, J. N.; Aremu, A. O.Social media are known to modify health behavior and encourage health improvement. In spite of these, the potential role played by the social media in the acquisition of knowledge and adoption of family planning methods, however, is unclear. This study, therefore, investigated exposure to social media family planning information and adoption of family planning methods among female civil servants in Ibadan, Nigeria. Survey and in-depth interview (IDI) were employed as research designs for the study while uses and gratification theory and health belief model (HBM) provided the theoretical underpinnings. Multistage sampling technique (stratified, simple random and purposive sampling procedures) was adopted in the selection of 232 respondents and 20 interview participants who were within reproductive age (18-45) who participated in the study. Questionnaire and IDI guide were used to generate the data. Quantitative data were analyzed using descriptive statistics (expressed in simple percentages, frequency counts) and chi-square while qualitative data were transcribed and direct quotations that represented the participants’ opinions were used for a Constant comparative analysis. Key findings revealed good knowledge of family planning methods among the respondents but an insignificant relationship between respondents’ exposure to social media information about family planning and their knowledge about family planning methods. Finally, the finding that showed poor adoption of family planning methods among the spondents calls for urgent need for Federal and State Ministries of health, non-governmental organization (NGOs) and other donor agencies to engage in aggressive campaign in order to promote the adoption of effective family planning methods among Nigerian women.Item Taking their destiny in their hands: Social media, youth participation and the 2015 political campaigns in Nigeria(UNISA Press, 2018) Onyechi, N. J.The issue of youth participation in political activities, including campaigns, has dominated scholarly discourse across the globe. The youth’s seeming apathy towards politics has continued to resonate among researchers, policy makers and other stakeholders. However, the emergence of social media has opened up new frontiers for citizens, especially for youths who are known to be social media savvy, to engage in political participation. This study investigated the relationship between social media use and University of Ibadan students’ participation during Nigerian political campaigns in 2015. Anchored on the uses and gratification theory, the study used a survey and focus group discussions (FGD) as the research design. Respondents, systematically selected (N = 588) took part in the survey while discussants, purposively selected (N = 24) participated in the FGD. Results revealed that cognitive, social and tension-free needs were motivations for using social media during the 2015 political campaigns by the respondents. Results also showed that there is a significant relationship between social media exposure patterns and students’ participation during the 2015 political campaigns. These results provide an important window of understanding on the relationship between social media use and political participation amongst Nigerian university students and have implications for the political development of Nigeria.Item Facebooking ethnicity in the political storytelling of Nigerians(Department of Communication and Language Arts, University of Ibadan, Ibadan, 2016) Egbunike, N.; Onyechi, N. J.After the so-called “Arab Spring”, the capacity of social networking sites to change communicative spaces and political landscapes has been studied with increased attention. The #OccupyNigeria Protests and #BringBackOurGirls campaigns manifested the influence of social media on civic engagement of Nigerians. On the other hand, Nigeria as an ethnic fault line state has experienced political tensions of brutish magnitude that have hindered nation building as well. However there is paucity of scholarly investigations that peer into the influence of social media mediated political storytelling in enhancing ethnic stereotypes or galvanizing ethnic cohesion within the context of nation building. This paper investigated the influence of ethnicity on political storytelling of Nigerians on Facebook. This study employed survey by administering online open-ended questionnaires to respondents. Data suggests that respondents' political storytelling was not affected by the ethnicity of their Facebook friends. Findings also showed that the political storytelling of their friends on Facebook was laden with ethnocentrism and that Facebook mediated political storytelling promotes ethnic stereotypes. The findings were discussed based on the meso- storytelling proposition of the Communication Infrastructure Theory, notions of nation building in the African context and reviewed literature on social media.Item Nature of tweets in the 2015 Nigerian presidential elections(IGI Global, 2015) Egbunike, N. A.; Ihebuzor, N.; Onyechi, N.Social media is becoming increasingly important as a means for social engagement. In Nigeria, Twitter is employed to convey opinion and make commentaiy on matters ranging from football to politics. Tweets are also used to inform, advocate, recruit and even incite. Previous slttdies have shown that Twitter could be effective for political mobilization. However, there is dearth of research on how Twitter has been used as a purveyor of neutral and/or hate speech in the Nigerian context. This study examined the nature of tweets in the immediate aftermath of the 2015 presidential election in Nigeria. The authors employed content analysis of 250 purposiveiy selected tweets from the #Jgbo hashlag which trended between March 29 and 31, 20! .5. The tweets were then categorized into five explicit hate and one neutral tweet category respectively. Results revealed the dominance of three hate tweet types: derogatoty, mocking and blaming. These findings were then discussed bearing in mind earlier theories on the functionality of tweets and voting patterns from an analysis of the election results.Item Blocking the loopholes: Nigeria’s post-war import control(2025) Abolorunde, A. S.The end of the Second World War in 1945 ushered in an important epoch in Nigeria’s economic history and this has attracted the interrogation of various historical developments of her post war experience by scholars. This became imperative because the end of the war opened a new chapter in the history of the country. The period marked the beginning of socio-economic and political transformation of colonial Nigeria. To this end, scholars from various disciplines such as economics, sociology, political science and history have paid adequate attention to the country’s post-war events. These include, the decolonisation of the country’s economy through the prism of economics as a discipline, political decolonization, agitations against discriminatory practices against Nigeria’s investors and transfer of power from the British to Nigeria’s political elite. Similarly, scholars have looked at the contributory roles of Nigerians both military and civilians to the success of British prosecution of the Second World War. However, most of these works did not directly examine how the country regulated her imports through the expansion of industries after the Second World War in 1945 up to 1954 when the colonial government granted the three regions greater autonomy to take certain economic decisions with the limited inputs of the colonial regime. This neglect limits our understanding of Nigeria’s post-war economic history. The paper argues that import control through the expansion of industries was deployed as one of the strategies of the decolonisation process which began in the country after 1945.Item Exploring the emergence and impact of pentecostal movements in Nigeria(Cambridge Scholars Publishing, 2025) Oke, O. P.From time immemorial, Christianity has played a pivotal role in the spiritual rejuvenation of its adherents. The spiritual renewal has positively impacted the country in all ramifications, especially the mainline churches that laid the foundation of Christianity on Nigerian soil. Existing studies on the contributions of Christianity to society have focused mainly on the spiritual and psychological effort of the mainline churches, with little attention paid to the emergence and the impact of Pentecostal churches in Nigeria. The advent of Pentecostal movements in Nigeria, which began in the early 20th Century as a reform movement in the prominent churches of Africa, was a significant historical event. This paper adopts a historical method to elicit information on Pentecostal movements in Nigeria, bringing to the fore their historical context and interventions in the growth of African Christianity and their general influence on society. Our findings revealed that Pentecostal movements in Nigeria have, over the years, advanced the course of Christianity with their Creative liturgical ideas. Recommendations were made on how some excesses of Pentecostal churches would be put under check to ensure sanity in the movement.Item Using crime control mechanisms in yoruba traditional society as a template for redressing security challenges in Nigeria(2021) Oke, O. P.Crime and its attendant fatalities has become a burning issue in Nigeria in recent times. It is a phenomenon that is bedeviling the nation and steps taken by government to prevent it seem inadequate as it continues to spread like a dry season fire. Existing studies on crime and its control have focused mainly on the use of modern methods which are at variance with the cultures of the various societies, while little attention is also paid to the crime control mechanisms of the traditional Yoruba society. The inability of government to tackle the menace of crime has led to palpable fears among the people as security of lives and property is perpetually threatened. This has impacted negatively on the country that is striving to be among the developed nations in the world. A qualitative method of research was adopted for this brief study. The paper argues that crime that has become the order of the day in Nigeria, came as a result of inter alia unemployment, poverty, selfishness and greed. This paper proffers a solution by proposing the use of traditional Yoruba crime control mechanisms with the modern one, side by side, to fight crime in Nigeria in order to foster the rapid economic and social development that everybody is longing for.